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Why I love the double diamond framework
Matthew Howells-Barby & others
The biggest problem small agencies have
Nick Eubanks & others
How to spot a site that’s been built just to sell links
Ian Howells & others
Your agency should make its first HR hire before you think you need it
Nick Eubanks & others
Why you should stop doing guest post cold outreach (and what you should instead)
Ian Howells & others
The Limits of SEO
Matthew Howells-Barby & others
Site structure for e-commerce SEO
In this lesson, Luke breaks down why a site’s URLs are so important for both analytics and SEO before walking through some good, bad, and ugly e-commerce site structures.